Lift-Nourish-Believe has more depth than you think. Let’s start with:
Looking at my logo, someone would initially think of “lifting” weights. This is part of the first description behind my word choice. However, I wanted to think outside the box as to what the word “lift” really meant to me. Digging a littler deeper into the definition of lift/resist, the actual dictionary defined word for resistance means: “the refusal to accept or comply to something.”
Let that sink in for a sec….
I personally believe weight training is one of the greatest symbolisms of life. Think about it: When the going gets tough, what do you do?
Do you give up?
Do you create excuses?
Do you half-ass your way through?
Or… do you preserve?
How a person responds to difficulty in every day life directly relates to how they will respond in the weight room. Period. Not everyone is meant to join a weight lifting program. Why? Because it’s hard! Not everyone is cut out for it. (Especially lazy people) It takes consistency, dedication and the REFUSAL to give up no matter how long it takes or what emotional stresses may stand in the way. My clients must learn to get comfortable with being uncomfortable. It’s part of the program. If they can do that, they have a serious shot at their goals.
Pushing the envelope even a bit further (and the most important part of why I chose “lift” as the first word for my logo) is because my primary purpose is to raise/lift other people up. Yes, I’m here to help my client’s accomplish their specific weight training goals, BUT that’s not my primary goal. My main goal is to make my trainees feel loved. I want to make them feel supported, encouraged and valued. God has brought these people into my life for a very specific reason. Their purpose in my life (and vice versa) goes beyond weight training. I may think I’m on this great adventure to help a trainee get healthy, but God always has a deeper and more intricate plan for my client and I. It’s a beautiful, mysterious rollercoaster and I’ve enjoyed every single moment.